Discover the story and career of Mauro Sopranzetti, founder and artistic director of Emmediciotto, who has honed and expanded his expertise in the world’s fashion capitals—from Italy to Europe, from America to the Far East—while championing the concept of universal beauty. His creative vision for hairstyling draws inspiration from the inimitable Italian style, enriched with an international touch and aimed at exploring the latest trends in the fashion industry. For Mauro, beauty education is fundamental. In addition to providing the best products to achieve the desired style, it is essential to equip salons with all the tools and innovative knowledge necessary to ensure excellent technical results.
